About this expo
BEA is recognized as Switzerland's premier annual public fair, taking place at the BERNEXPO site in Bern. This multi-sector event successfully blends tradition, culinary delights, and entertainment, featuring everything from animals and regional specialties to engaging experiences for the entire family. It comprehensively covers a broad spectrum of topics, including home living, construction, kitchens, gardening, heating, fashion, health, mobility, leisure, and services.
The fair attracts a wide audience, including families and customers with diverse interests, making it an effective platform for exhibitors. With 334,000 visitors, 900 exhibitors, and 150,000 m2 of exhibition area in 2026, BEA provides maximum visibility for businesses to present and directly sell their products. Exhibitors benefit from this unique industry mix, fostering personal connections, building trust, and sustainably increasing sales figures.
Attendees can explore various product groups such as agriculture, food, fashion, health products, and home-related items. The event also features concurrent programs like "BEA spielt" for interactive games, "BE Häppy" focusing on mindfulness and personal growth, and the "Green Center" dedicated to sustainable agriculture and nutrition.
Highlights
5 items- Switzerland's largest public fair
- Attracted 334,000 visitors, 900 exhibitors, and covered 150,000 m2 of exhibition area in 2026.
- AUMA listed
- Features concurrent programs like "BEA spielt", "BE Häppy", and the "Green Center".
- Held annually at the BERNEXPO site in Bern, Switzerland.
FAQ
4 questionsWhen and where does BEA take place?+
BEA takes place annually from 2027-04-30 to 2027-05-09 at the BERNEXPO site in Bern, Switzerland.
Who organizes it?+
The event is organized by BERNEXPO AG.
What industries and products are covered?+
BEA is a multi-sector fair covering home living, construction, kitchens, gardening, heating, fashion, health, mobility, leisure, and services. Product groups include agriculture, food, beverages, fashion, health products, household items, and various systems like heating, refrigeration, and solar.
How can I attend or exhibit?+
Information for exhibitors is available via a "Stand buchen" (Book a stand) link, and visitors can find details through an "Infos für Besuchende" (Information for visitors) link on the official website.