About this expo
Beautyworld Dubai is recognized as the largest international fair for beauty and wellness products, fragrances, and beauty accessories in the Middle East, and stands among the leading beauty trade shows globally. This annual event convenes the entire global beauty supply chain in Dubai, United Arab Emirates, offering a comprehensive platform for industry professionals.
The exhibition showcases a wide array of products and services across sectors such as fragrance, cosmetics, skincare, hair, beauty technology, and packaging. Attendees can explore new tech-driven products, personal care solutions, and innovations integrating artificial intelligence and 3D printing with augmented reality and smart devices. The event also features sanitary products, homecare and detergents, alongside treatments and therapies for salons and spas. A dedicated segment highlights fragrance compounds, raw materials, and finished fragrances from various brands and fragrance houses.
Beautyworld Dubai targets a diverse professional audience, including retailers, distributors, manufacturers, traders, government entities, and operators and staff from beauty salons, hairdressing salons, nail studios, hotels, and spas. The event also welcomes representatives from the retail and wholesale trades, as well as students from professional beauty academies, fostering connections and knowledge exchange within the industry.
Highlights
5 items- Over 71,439 visitors (2024)
- 1,966 exhibitors (2024)
- Held annually at Dubai International Convention & Exhibition Centre, DWTC
- AUMA listed
- Features the Beautyworld Middle East Awards
FAQ
4 questionsWhen and where will Beautyworld Dubai 2026 be held?+
Beautyworld Dubai 2026 is scheduled from October 6 to October 8, 2026, at the Dubai International Convention & Exhibition Centre, part of the Dubai World Trade Centre (DWTC) in Dubai, United Arab Emirates.
Who is the organizer of Beautyworld Dubai?+
The event is organized by Messe Frankfurt Middle East GmbH.
What industries and product categories does Beautyworld Dubai cover?+
Beautyworld Dubai covers beauty and wellness, including fragrance, cosmetics, skincare, hair, beauty tech, packaging, personal care solutions, sanitary products, homecare and detergents, and treatments and therapies for salons and spas.
Who is the target audience for Beautyworld Dubai?+
The event is open to professionals, including retailers, distributors, manufacturers, traders, government entities, operators and staff of beauty salons, hairdressing salons, nail studios, hotels, spas, the retail and wholesale trades, and students of professional beauty academies.
