Bett Brasil

Bett Brasil is recognized as the leading trade fair for education technology in Latin America, and the region's largest event dedicated to innovation and technology in education. It provides an essential platform for the educational community to engage in dialogue, explore new ideas, and discover business opportunities and solutions. The event is held annually from May 4 to May 7, 2027, at Expo Center Norte in Sao Paulo, Brazil.

The exhibition features a wide array of products and solutions from sectors such as EdTech, IT, school furnishings, publishing, audiovisual technology, and education consultancy. Specific offerings include Educational Software & Hardware, Robotics & STEM Technologies, School Management Systems, Teaching Materials, Laboratory & Language Learning Equipment, and Accessibility & Special Education. Exhibitors benefit from opportunities to showcase their brand, launch new products, generate leads by connecting with key decision-makers (74% influence purchasing decisions), and expand their professional networks.

Bett Brasil targets a diverse audience of educators, leaders, and education decision-makers, including teachers, school leaders, university representatives, education managers, and government officials. It also attracts buyers and decision-makers from both public and private educational institutions. Concurrent programs, such as the Basic Education Congress and the AI in Education Summit (2026), enhance the event's value. Past editions have demonstrated significant scale, with over 65,000 participants in 2026 and 35,000 attendees and 290 companies in 2023.