About this expo
EMITT, the East Mediterranean International Tourism & Travel Exhibition, stands as a prominent international event and one of the largest tourism trade fairs globally. Held annually in Istanbul, Türkiye, it functions as an essential gathering for both tourism industry professionals and travel enthusiasts. The event provides a comprehensive platform for showcasing a wide array of products and services across various tourism sectors.
Exhibitors at EMITT represent diverse areas including accommodation tourism (boutique hotels, eco-hotels, luxury hotels, resort hotels, seasonal hotels), travel services (tour operators, online travel agencies, destination management companies, MICE, event services), health and spa tourism, transportation services, and IT and software solutions for the hospitality industry. Other key sectors include organization services, tourist attractions, specialized tourism (nature tourism, winter sport & mountain, balloon tourism, diving tourism), national and international advertising organizations, hotel equipment, and financial services.
The exhibition offers significant value to participants by fostering new partnerships, collaborations, and business opportunities within the Turkish and global travel sectors. It attracts a target audience of decision-makers from travel agencies, tourism associations, government bodies, and media. Exhibitors can connect with 666 hosted tour operators from 78 countries (2025) through a dedicated B2B appointment system, facilitating efficient negotiations and increased business volumes. EMITT is open to professional visitors during its initial days and to vacation customers on the final days.
Highlights
5 items- UFI Approved and AUMA Listed.
- Held at Istanbul Expo Center.
- Hosted 656 exhibitors from 39 countries and 23,725 visitors (2025).
- Features interactive expert forums, targeted networking formats, and exclusive business programs.
- Facilitates connections with 666 hosted tour operators from 78 countries (2025) via a B2B appointment system.
FAQ
5 questionsWhen and where does it take place?+
EMITT will take place from February 4 to February 6, 2027, at the Istanbul Expo Center in Istanbul, Türkiye.
Who organizes it?+
The exhibition is organized by ICA Fuarcılık A.Ş., also known as ICA Events.
What industries and products are covered?+
EMITT covers a wide range of tourism industry sectors, including accommodation, travel services, health and spa tourism, transportation, IT and software services, organization services, tourist attractions, specialized tourism, hotel equipment, and financial services.
How can I attend or exhibit?+
EMITT is open to both public and professionals. Exhibitors can leverage the event as a business platform to find new partners and clients, present destinations/services, and utilize a B2B appointment system for negotiations.
What are the practical participation details?+
Estimated ticket prices for 2027 are 10-20 US Dollars, with exhibition access being free. Applications for the Hosted Buyer Program must be submitted no later than January 15, 2026.