impressions expo (formerly ISS Long Beach)

Impressions Expo Long Beach 2027, formerly known as ISS Long Beach, is recognized as the West Coast's largest trade show and conference dedicated to the imprinted and decorated apparel industry. Held annually from January 21 to January 23, 2027, at the Long Beach Convention & Entertainment Center in Long Beach, United States, this event provides a comprehensive platform for professionals to discover the latest products, apparel, and equipment. Attendees can explore new technologies, sublimation techniques, and participate in hands-on demonstrations, making it a vital gathering for industry advancements.

The exhibition features a broad spectrum of product categories, including accessories, apparel blanks, athletic apparel, digital direct-to-garment, dye sublimation, embroidery equipment, screen printing equipment, heat presses, and eco-friendly supplies, among many others. Exhibitors benefit from a high-quality audience, with opportunities to generate leads and maximize their return on investment. They can invite buyers with promo codes for free expo passes and nominate VIP buyers for special access and gift cards.

The target audience comprises decorators, screen printers, embroiderers, DTG/DTF professionals, heat transfer specialists, promotional product sellers, brand owners, and industry newcomers, essentially anyone involved in apparel decoration. Attendees, predominantly owners/partners (57%), directors/managers (16%), buyers (16%), and C-suite executives (11%), can enhance their skills and knowledge through concurrent programs such as seminars, hands-on workshops covering screen printing, embroidery, digital decorating, and marketing, as well as Shop Talk and On-site Learning sessions.