About this expo
VISION PLUS EXPO is an annually held global optical trade event located in Dubai, United Arab Emirates, at the Dubai International Convention & Exhibition Centre - Dubai World Trade Centre (DWTC). Scheduled for October 26 – 27, 2026, this event brings together the eyewear industry, showcasing where innovation converges with fashion. It provides a vital platform for professionals to network, foster business relationships, and explore new opportunities.
The exhibition features a comprehensive range of products and services, including spectacles, sunglasses, ophthalmic lenses, contact lens products, eye care items, optical accessories, and optical technology. It also covers private label manufacturing, instruments, equipment, machinery, store display solutions, and raw material supplies. Exhibitors, including manufacturers and and distributors, leverage this event to reach a diverse audience from the Middle East, Africa, and South Asia.
The event attracts a broad target audience of eyewear professionals, manufacturers, distributors, retailers, opticians, business owners, and enthusiasts. Past editions have demonstrated strong engagement, with over 100 international brands featured in 2025 and 3,479 buyers attending in 2024. Exhibitors consistently report successful lead generation, with 82% in 2024, and high intent to return, at 92% for 2025, highlighting its value as a global networking hub for the eyewear sector.
Highlights
5 items- AUMA listed event.
- Held at Dubai International Convention & Exhibition Centre - Dubai World Trade Centre (DWTC).
- Featured over 100 international brands (2025).
- Attracted 3,479 buyers (2024).
- Includes concurrent events: VP Academy, VisionPlus Awards, 'YOU&EYE' Global Opticians Awards, and Project Eyewear.
FAQ
5 questionsWhen and where does VISION PLUS EXPO 2026 take place?+
The event is scheduled for October 26 – 27, 2026, at the Dubai International Convention & Exhibition Centre - Dubai World Trade Centre (DWTC) in Dubai, United Arab Emirates.
Who organizes VISION PLUS EXPO?+
The event is organized by FourPlus Media.
What industries and products are covered at the expo?+
The expo covers the eyewear industry, including spectacles, sunglasses, ophthalmic lenses, contact lens products, eye care products, optical accessories, optical tech, private label manufacturing, instruments, equipment, machinery, store display, and raw material supplies.
How can I attend or exhibit at VISION PLUS EXPO?+
Visitor registration is available through links on the official website. Exhibitors can showcase their brands on the VisionPlus EXPO website and utilize an Exhibitor's App for visitor data capture.
Are there any specific deadlines or costs for participation?+
The deadline for ordering wired internet connections for stands is October 10. The Exhibitor's App costs AED 1500 for up to 4 users, with an additional AED 1000 for four more users. The VP Academy offers 5.5 CPD credit points.