Swimwear, Resortwear and Occasion Fashion Star Among the Novelties at MOMAD July

MOMAD will bring together a selection of national and international brands at IFEMA MADRID from July 23 to 25, presenting some of the main novelties of the Spring-Summer 2027 season. The collections at the International Fashion, Footwear and Accessories Fair focus on product quality, brand identity and proposals designed for a market demanding differentiation and added value. Swimwear and resortwear will play a leading role: firms such as David Beachwear, Vacanze Italiane, David Woman and Iconique will present collections based on the Mediterranean lifestyle, incorporating fabrics such as linen, modal and TENCEL, new lines made with recycled materials and an expanded range of accessories, kaftans, dresses and foulards, joined by brands like Fulmarix and Adlysh with timeless designs and comfort-driven visions. Party and ceremony fashion will also occupy a relevant space: Sonia Peña will present her 2027 collection inspired by nature in motion, alongside proposals from Carla Ruiz, UNIQUE and Mascara London combining glamour, femininity and artisanal details. Contemporary fashion will bring novelties from firms such as NKN Nekane, Eñe y Punto, Vilagallo, Colour Nude and Dolcezza, incorporating responsible production processes and versatile, durable garments. In footwear, RIA Menorca will celebrate its 80th anniversary with a special collection honoring the traditional Menorcan abarca sandal, while Victoria will present innovative materials and new textures. In total, MOMAD will gather more than one hundred brands from 11 countries.