Five Leading Interior Design and Kitchen Content Creators Named Digital Ambassadors of 'València Inspira Diseño'

The great international habitat event that will bring together Feria Hábitat València, Textilhogar, Espacio Cocina SICI and the new 360 by Cevisama space at Feria Valencia from September 28 to October 1 will strengthen its digital communication strategy with the incorporation of five prominent content creators specialized in interior design, decoration, renovations and kitchens, who together have close to two million followers on social media. Under the 'València Inspira Diseño' initiative, Macarena Gea, Patricia Herrero and Solange Van Dorssen will be the official ambassadors of Feria Hábitat València, Textilhogar and 360 by Cevisama, while Miguel Gómez and Daniel Colino will lead the specialized coverage of Espacio Cocina SICI. The creators will share in real time the main novelties, launches, projects and trends presented across the halls and exhibition spaces. The initiative, conceived and developed by influence marketing agency Doublecheck Projects, is designed as a service for participating companies: exhibitors will be able to integrate naturally into the content generated during the shows, extending the digital reach of their fair presence beyond in-person visitors. Feria Valencia thus reinforces, for the third consecutive year, its commitment to influence marketing — a pioneering strategy among Spain's major fair organizers that events such as FIMMA + Maderalia, Gastrónoma, Iberflora, Textilhogar, Eurobrico and Cevisama have already applied with very positive results in reach, interaction and digital visibility.