GUEXT 2026 Reinforces the Strategic Role of Innovation in Equipment and Machinery for Hospitality

GUEXT, the International Trade Show for Hospitality Suppliers and Services organized by IFEMA MADRID together with FELAC, will strengthen the prominence of the equipment and machinery segment in its second edition, from October 15 to 17, as one of the strategic areas for the sector's evolution. Professional equipment and machinery are fundamental levers for addressing the major challenges of hospitality and collective catering: cost optimization, energy efficiency, food safety, productivity, sustainability, process digitalization and improved customer experience. The segment's relevance is backed by FELAC's latest data: in 2024, the federation's member companies reached a turnover of 2.5 billion euros, combining domestic sales and exports, with international sales of 1.125 billion euros — a global export share of 45%. Kitchen equipment — including cooking, food preparation, ventilation and dishwashing — accounts for 44% of companies and was the sector with the highest turnover at 34.6% of business volume, followed by refrigeration equipment at 13.1%. GUEXT confirms the participation of recognized references in cooking and production such as Repagas, Sammic, Taurus Professional, WMF, Distform, Moretti Forni and Zummo, alongside commercial and industrial refrigeration companies including Infrico, Coreco, ITV Ice Makers, Onnera Refrigeration, True and Zanotti. The offering will be structured into seven main sectors, from equipment and machinery to tableware, technology, coffee and bakery, logistics, and gym and spa, providing a comprehensive view of the solutions transforming establishments from back of house to user experience.