ENOMAQ Marks 50th Anniversary with Major Rebranding at Feria de Zaragoza

ENOMAQ (International Show for Winery, Olive Mill and Brewery Machinery) will celebrate its 50th anniversary at its next edition at Feria de Zaragoza, 26-28 January 2027, alongside a comprehensive rebranding. The show adopts a new full name — International Show for Machinery and Techniques for the Cultivation, Processing and Packaging of the Liquid Beverages and Food Industry — and a unified visual identity merging five previously separate shows: ENOMAQ, OLEOMAQ, TECNOVID, OLEOTEC, and EBEER. The new structure covers seven sectors: winemaking, viticulture, olive oil technology, olive cultivation, the brewing industry, arboriculture, and the broader beverages and food segment. The rebranding reflects the growing convergence of technologies and shared supply chains across these industries.