Hyve to launch Manifest Europe in Lisbon in October 2027
Hyve Group said it will expand its supply chain and logistics event Manifest into Europe, with the first European edition to be held at FIL in Lisbon from 19 to 21 October 2027. Hyve described it as the fifth geo-clone announced in six months, following Fintech Meetup Europe, POSSIBLE Europe, Shoptalk Luxe and Bett USA. Manifest attendance rose 20% at its first edition after Hyve acquired the brand in May 2025. CEO Mark Shashoua said Europe is a critical part of a rapidly evolving supply chain landscape and that demand for a European edition is already clear. DHL has been confirmed as presenting sponsor, alongside more than 120 launch partners spanning shippers, sponsors, investors and media, including Mattel and Estée Lauder. Manifest founder Jay Weintraub and Manifest Europe president Sophie Ahmed also commented, as did Florent Guillet-Caillot, vice president of global supply chain strategy and value acceleration at Estée Lauder.