IBTE 2026 Fills 1,000 Booths with Baby Products, Toys and Licensed IP

The Jakarta International Baby Products & Toys Expo and Indonesia Stationery Expo (IBTE) ran from 19 to 22 August 2026 in Halls B and C at JIEXPO Kemayoran in Central Jakarta, billed as Southeast Asia's largest baby products and toys fair. It brings together manufacturers, distributors, importers, retailers, brand owners and toy and baby product companies from a range of countries. For this ninth edition, IBTE hosted more than 500 global companies across 1,000 booths over 20,000 square metres, with organiser Peraga Inter Convex targeting more than 40,000 international professional buyers across the four days. More than 100,000 products were shown in five main categories: Trendy Toys, Toys, Baby Products, Stationery and IP Licensing, covering blind boxes, plush dolls, collectible cards, building blocks, educational toys, AI-based toys, maternal and infant care products, baby electronics, stationery and licensed character merchandise. Among the licensed properties on display were Crayon Shin-chan, Pokémon, Naruto, My Little Pony and Transformers. Exhibitors also introduced original intellectual property to open distribution and partnership opportunities. Many exhibiting factories offer design and product development, mould making, mass production and OEM or ODM services, allowing distributors and brand owners to explore bespoke and exclusive products at scale. The programme included business matching, buyer networking, industry seminars, product showcases and interactive activities.