Singapore FHA 2026: Tainan Food and Fruit Delegation Secures NT$350 Million in Orders in 4 Days

At FHA 2026 in Singapore (April), the Tainan City Government delegation led by Mayor Huang Wei-che secured over NT$350 million (approximately USD 11 million) in export orders within 4 days. Eight Tainan food and agricultural businesses participated under the "New Taiwan Pavilion" banner, combining live-stream e-commerce with on-site sales and social media marketing. The New Taiwan Pavilion, established in Singapore in November 2024, uses group-buying and direct delivery to bring Taiwan fruits and food directly to Singapore consumers and offices.