About this expo
Agri-Trade is widely recognized as one of North America's leading farm equipment shows and a top agricultural equipment exhibition in Canada. The event focuses exclusively on new agricultural equipment, technology, services, and products, strictly prohibiting the display or promotion of used equipment.
Organized as a joint venture between the Red Deer & District Chamber of Commerce and Westerner Park, Agri-Trade attracts a significant audience. Each year, the expo draws over 32,000 qualified agricultural buyers, including farmers, ranchers, and agricultural professionals, alongside more than 500 equipment manufacturers and agricultural service providers. The event is estimated to generate $300 million annually in equipment sales and tourism spending, with past editions like 2017 welcoming over 28,000 buyers and generating over $150 million in sales.
Beyond the main exhibition, Agri-Trade features the Ag Innovations Competition, a concurrent event that highlights groundbreaking innovations from manufacturers and marketers in the agricultural sector. The 2026 competition is scheduled for November 12, 2026, offering cash prizes including a $20,000 Grand Prize and a $5,000 Farmer's Choice Award.
Highlights
5 items- Held annually at Westerner Park in Red Deer, Canada
- AUMA listed
- Features the Ag Innovations Competition
- Attracts over 32,000 qualified agricultural buyers annually
- Showcases products from more than 500 equipment manufacturers and agricultural service providers annually
FAQ
5 questionsWhen and where does it take place?+
Agri-Trade will be held from November 11 to November 13, 2026, at Westerner Park in Red Deer, Canada.
Who organizes it?+
Agri-Trade is organized by the Agri-Trade Equipment Expo, a joint venture between the Red Deer & District Chamber of Commerce and Westerner Park.
What industries and products are covered?+
The event showcases agricultural equipment, technology, services, and products, with a strict focus on new products only. Used equipment or its promotion is not permitted.
How can I attend or exhibit?+
Visitors can purchase advance online daily tickets or onsite daily tickets. Exhibitors interested in indoor space can apply via the 'EXHIBIT Tab' on the Agri-Trade website and receive complimentary badges based on booth square footage.
What are the practical participation details?+
Advance online daily tickets are $15 (GST & Parking Included) until November 10, while onsite daily tickets are $20. Children 12 and under are admitted free with an adult. Show hours are 9 am to 5 pm daily, Wednesday to Friday. Extra exhibitor badges are available for $15 each.