About this expo
The Bar & Restaurant Expo, formerly known as NCB - Nightclub & Bar Convention & Trade Show, serves as the premier annual gathering for hospitality professionals. It is specifically designed for owners, operators, managers, bartenders, chefs, and teams dedicated to service and sales, aiming to foster profitability and growth within the bar and restaurant industry. The event is held at the Las Vegas Convention Center in Las Vegas, United States, from March 22-24, 2027.
Exhibitors at the expo showcase a wide array of products and services across categories such as Food, Beverage, Equipment, Furniture & Build-Out, Entertainment & Experience, Technology & Innovation, and Services, Supplies & Solutions. Additional sectors for the 2027 edition include Apparel/Shoes, ATM/Debit Systems, Bar & Equipment, Distributor, and Décor/Furnishings/Design. The 2025 edition attracted over 10,000 members of the F&B Community and featured more than 500 suppliers. For 2027, over 13,000 top professionals are expected to connect, with more than 10,000 visitors anticipated.
The event caters to a broad target audience including owners and operators of bars, pubs, restaurants, and chains, as well as managers, chefs, mixologists, and hospitality leaders from hotels, resorts, and casinos. Concurrent programs enhance the experience, offering Masterclasses (covering Owner/Operator, General Manager, Chef, Bar Manager, Bartender, and Financial Foundations), Workshops, and USBG competitions, including the USBG Shake It Up Classic Competition (2025).
Highlights
5 items- AUMA listed
- Takes place at the Las Vegas Convention Center, South Hall
- Anticipates over 13,000 top professionals and more than 10,000 visitors for the 2027 edition
- Features Masterclasses, Workshops, and USBG competitions
- The 2025 edition saw participation from over 10,000 F&B Community members and more than 500 suppliers
FAQ
5 questionsWhen and where does it take place?+
The Bar & Restaurant Expo is scheduled for March 22-24, 2027, at the Las Vegas Convention Center, South Hall, located at 3150 Paradise Rd, Las Vegas, NV 89109, United States.
Who organizes it?+
The event is organized by Questex LLC.
What industries and products are covered?+
The expo covers Food, Beverage, Equipment, Furniture & Build-Out, Entertainment & Experience, Technology & Innovation, and Services, Supplies & Solutions. For 2027, additional sectors include Apparel/Shoes, ATM/Debit Systems, Bar & Equipment, Distributor, and Décor/Furnishings/Design.
How can I attend or exhibit?+
Information on how to participate, including options to "Register," "Attend," "Tickets for Show," and "Exhibitor Registration," is available on the official website.
What is the expected attendance for the 2027 edition?+
For the 2027 edition, over 13,000 top professionals are expected to connect, and more than 10,000 visitors are anticipated. The 2025 edition saw over 10,000 members of the F&B Community and more than 500 suppliers.