Chengdu China Beauty Expo

The Chengdu China Beauty Expo (CCBE), a UFI member event, has been held for 29 years and 53 editions. The upcoming 54th (Autumn) edition will take place from October 15-17, 2026, at the Chengdu Century City New International Convention and Exhibition Center. As one of the four major beauty exhibitions by the Informa Markets Group in China, CCBE connects global beauty resources and, with 29 years of professional service and industry influence, is recognized as the weathervane of the beauty industry in Western China. Based in Chengdu, it radiates across Western China, with biannual industry events in spring and autumn, serving as a vital platform for domestic and overseas enterprises to explore the beauty market in this region.

Exhibitors can expect to boost brand visibility and expand their presence in the Central and Western China beauty market, gain insights into emerging market trends to inform strategic brand development, identify new business partners, and establish a presence across Sichuan and the Central-Western Region. They can also showcase products and services directly to buyers in the Central and Western China market, achieve on-site deals and secure high-quality leads efficiently, and strengthen client relationships to prevent churn and stabilize market share. Core exhibit sectors include Professional Beauty, Hairdressing & Nail Art, Medical Beauty & Anti-Aging, Supply Chain, and Daily Chemical.

The event attracts presidents of national beauty industry associations, founders of leading beauty enterprises, presidents, and high-quality buyers. Concurrent programs include a "Tucao Conference" focusing on the AI wave and its practical application in small and medium-sized stores, a session focusing on the "new silver economy" and how the beauty industry can explore this market, and a forum jointly organized by the China Healing Industry Research Institute and the Body-Mind Travel Relationship Academy, focusing on "Chinese card healing."