FIT 0/16

FIT 0/16 is the International Trade Fair for the Child, Youth, and Baby Sector, established as the leading children's fashion fair in Latin America. Taking place annually at the Expo Center Norte in Sao Paulo, Brazil, this event serves as a crucial platform for professionals in the industry. It showcases a comprehensive range of products and innovations, including light and heavy childcare items such as car seats, high chairs, baby carriers, toys, safety products, furniture, decoration, hygiene, and baby care, alongside the latest trends in children's fashion and baby products.

Organized by Koelnmesse GmbH, specifically Koelnmesse Brasil, FIT 0/16 attracts a highly qualified audience of buyers and retailers. The 58th edition in 2025 welcomed 310 exhibiting brands and over 12,000 visitors from various regions including Brazil, South America, Central America, the Middle East, and Africa, all seeking to close deals. The fair is open exclusively to professionals and is held concurrently with Pueri Expo, an International Childcare Business Fair. Attendees can also benefit from the "Knowledge Arena," which offers a schedule of lectures, enhancing the event's value for industry insights and networking.