Spring Fair International (formerly SFB)

Spring Fair International, formerly known as SFB, stands as the United Kingdom's largest wholesale event dedicated to home, gift, and fashion sectors. Held annually at the National Exhibition Centre (The NEC) in Birmingham, this event functions as an all-encompassing sourcing marketplace, fostering connections among retailers, exhibitors, and marketers across various home, gift, and lifestyle categories.

The event attracts a diverse professional audience, including UK retail buyers, independent retailers, and department store buying teams. These attendees visit to discover and source new products and trends, preparing their inventories for the upcoming spring and summer selling seasons. It provides a vital platform for home, gift, and lifestyle brands to engage directly with the retail industry.

The upcoming edition is scheduled to take place from February 7 to February 10, 2027. Organized by Hyve Group Limited, Spring Fair International is recognized as a significant trade show, holding an AUMA listing.