About this expo
IWA OutdoorClassics is recognized as the premier international trade fair for the hunting and target sports industry, encompassing equipment for hunting, sport shooting, knives, outdoor articles, and accessories. This annual B2B platform, held in Nuremberg, Germany, from March 4 to March 7, 2027, brings together professionals from across the globe. It is a crucial event for industry players to connect, discover new products, and engage with key decision-makers.
Exhibitors at IWA OutdoorClassics present a comprehensive range of products, including guns, ammunition, optics, outdoor apparel, knives, bows, and tactical equipment. The event also features specialized areas for law enforcement and self-defense products, airsoft, paintball, and survival gear. Companies leverage this platform to gain brand exposure, secure leading market positions, and forge long-term business relationships by showcasing their innovations to a targeted international audience.
The trade-only event attracts a diverse professional audience, including retailers, wholesalers, manufacturers, gunsmiths, and buyers from the hunting, shooting sports, outdoor, and civilian security sectors. Attendees benefit from access to a vast array of products, networking opportunities, and insights into industry trends. Concurrent programs like the New Product Centre, IWA Forum, and the Enforce Tac 2027 exhibition (March 1-3) further enhance the value for participants.
Highlights
5 items- Held annually at Messezentrum Nuremberg, Germany.
- AUMA listed.
- Attracted 1,072 exhibitors and 39,303 visitors (2024).
- Concurrent event: Enforce Tac 2027 (March 1-3).
- World's leading exhibition for the hunting and target sports industry.
FAQ
5 questionsWhen and where does it take place?+
IWA OutdoorClassics will take place from March 4 to March 7, 2027, at Messezentrum in Nuremberg, Germany.
Who organizes it?+
The event is organized by NürnbergMesse GmbH.
What industries and products are covered?+
The event covers the hunting and target sports industry, including hunting and sport shooting equipment, knives, outdoor articles, and accessories. Core exhibit sectors include guns, ammunition, optics, outdoor apparel, bows, tactical equipment, and self-protection gear.
How can I attend or exhibit?+
IWA OutdoorClassics is a trade-only event for industry professionals. To attend, a valid IWA OutdoorClassics ticket and official photo ID are required, along with documentation demonstrating industry relevance. Exhibitors can showcase innovations, gain brand exposure, and establish business contacts.
What are the practical participation details?+
Admission requires a valid ticket and official photo ID, and trade visitors must provide documentation of industry relevance. For U.S. exhibitors, the application deadline for support services is Thursday, February 5, 2027.