JAGD & HUND

JAGD & HUND is recognized as Europe's premier annual event for hunting, nature, dogs, and outdoor activities, including a dedicated section for fishing. Held at Messe Dortmund, Germany, this exhibition attracts a diverse audience of hunters, outdoor enthusiasts, dog sportsmen, and specialist decision-makers. The event provides a comprehensive platform for showcasing products and services across various sectors, fostering direct engagement between exhibitors and a broad spectrum of attendees.

Exhibitors present a wide array of products, including hunting weapons, optics, ammunition, clothing, accessories, off-road vehicles, and outdoor equipment. The fair also features items for dog care, game processing, and experiencing nature, alongside specialized areas like the KNIFE ZONE for blades and the FISCH & ANGEL section for fishing gear. With over 700 exhibitors from 36 countries in 2026, the event offers significant visibility and sales opportunities, with more than 70% of visitors making purchases or orders in 2026.

JAGD & HUND is an essential international forum for meeting end customers, trade visitors, dealers, distributors, and manufacturers. It is AUMA-listed and provides a B2B Lounge for confidential business discussions. The event's success is underscored by high satisfaction rates, with approximately 90% of exhibitors and visitors reporting satisfaction in 2026, and 94% of visitors planning to return in 2027.