About this expo
ProWine Hong Kong is a dedicated exhibition for wines and spirits, integrated within HOFEX, Asia's premier food and hospitality trade show. Held every two years at the Hong Kong Convention and Exhibition Centre, this event is strategically positioned to cater to the Greater China and Northeast Asia markets.
The exhibition acts as a crucial link, connecting international partners with buyers from the Greater Bay Area China and Northeast Asia. It offers a comprehensive sourcing platform, a key forum for gaining market insights, and an avenue for fostering international collaboration. ProWine Hong Kong also facilitates the sharing of trend insights and promotes sustainable industry development. Attendance is exclusively for trade professionals and business visitors, including wine and spirits importers, distributors, retailers, brokers, investors, sommeliers, bartenders, F&B managers, and chefs.
The 2025 edition of ProWine Hong Kong welcomed 12,090 trade visitors and nearly 200 exhibitors from over 20 countries and regions. Running concurrently with HOFEX, the event features a first-class program that includes seminars, tastings, and master classes. The 2025 program alone offered over 20 professional events, covering topics such as market evolution, sustainable innovation, and regional terroir.
Highlights
5 items- Held at the Hong Kong Convention and Exhibition Centre
- AUMA listed
- Runs in parallel with HOFEX
- 12,090 trade visitors (2025)
- Nearly 200 exhibitors from over 20 countries and regions (2025)
FAQ
4 questionsWhen and where does ProWine Hong Kong 2027 take place?+
ProWine Hong Kong 2027 will be held from May 10–12, 2027, at the Hong Kong Convention and Exhibition Centre in Hong Kong.
Who organizes ProWine Hong Kong?+
ProWine Hong Kong is jointly organized by Messe Düsseldorf (China) Ltd. and Informa Markets Asia Ltd.
What industries and products are covered at ProWine Hong Kong?+
The exhibition is a specialized section for wines and spirits. It targets professionals involved in wine and spirits importing, distribution, wholesale, retail, accessories, brokerage, investment, and hospitality roles such as sommeliers, bartenders, F&B managers, and chefs.
Who can attend ProWine Hong Kong?+
The event is strictly open to trade professionals and business visitors only. The general public and persons below 18 years of age are not permitted entry.