Roma Bar Show

Established in 2019, the Roma Bar Show is an annual event dedicated to uniting participants from the beverage industry and the Italian mixology scene. Held over two days at the Roma Convention Center "La Nuvola di Fukas" in Rome, Italy, the show spans 10,000 square meters and aims to highlight Italy's hospitality sector, presenting its contributions on a global stage.

The event serves as a crucial platform for brands and professionals from the beverage and hospitality industries to connect with a diverse audience. The target audience includes bar owners, bartenders, distributors, and manufacturers from around the world, as well as international professionals and passionate consumers. Concurrent programs enhance the experience, featuring the RBS Educational Program with masterclasses and seminars, the RBS Awards, and the BALANCƏD project, which champions gender equality and equal opportunities within the hospitality industry.

Exhibitors benefit from the Roma Bar Show Buyers Program, a collaborative initiative by RIBS, Fiere di Parma, and ITA – Italian Trade Agency. This program focuses on scouting, selection, invitation, logistics, and welcoming international participants, providing selected professionals with an immersive experience in Italy's bar and mixology industry. It facilitates valuable meetings with exhibiting companies and offers educational sessions for discovering new beverage products.