Surf Expo opens a trade-only floor with its creator programme

Surf Expo runs 16–18 September 2026 at the Orange County Convention Center in Orlando, open 9:00–18:00 and 9:00–16:00 on the last day. The trade-only show covers surf, outdoor, resort, boutique, gift and souvenir brands. New this edition is Tidal Reach, a creator programme built with Popfly; Coastal Connections adds six retail sessions, alongside fashion shows and the Shape Off board-shaping contest.