About this expo
CRAFT BEER CHINA (CBCE), established in 2016, serves as a dedicated platform for the craft beer industry across the Asia-Pacific region. This annual event, held in Shanghai, brings together all components of the industry value chain, from raw materials and brewing equipment to final consumption. Its primary objective is to support and drive the high-quality development of Asia's craft beer sector.
The exhibition provides a significant opportunity for businesses to expand their market reach, identify new commercial prospects, and achieve sustained growth. Exhibitors showcase products and services across core sectors including raw materials, production technologies and equipment, technical services, alcoholic beverage brands, and marketing services. The event facilitates valuable interactions and commercial exchanges with leading industry enterprises.
CBCE attracts a diverse and professional audience, including tens of thousands of buyers from the craft beer supply chain, industry buyers, professional visitors, and industry elites, alongside top overseas brands. Attendees can benefit from a rich program of concurrent events, such as the Technology Summit, tasting events for Brussels Beer Challenge and European Beer Star awarding-winning products, a Global Brewing Conference (2026), and various forums focusing on business, commercial, and new technology launches. These programs enhance networking and knowledge sharing within the industry.
Highlights
5 items- Held at SNIEC - Shanghai New International Expo Centre
- Organized by NürnbergMesse China Co., Ltd.
- AUMA listed
- Features 10+ concurrent events
- Established in 2016
FAQ
4 questionsWhen and where is CRAFT BEER CHINA held?+
CRAFT BEER CHINA takes place from April 26 to April 28, 2027, at SNIEC - Shanghai New International Expo Centre in Shanghai, China.
Who is the organizer of CRAFT BEER CHINA?+
CRAFT BEER CHINA is organized by NürnbergMesse China Co., Ltd.
What industries and products are featured at CRAFT BEER CHINA?+
The event covers the entire craft beer industry chain, including raw materials, production technologies and equipment, technical services, alcoholic beverage brands, and marketing services.
Who can attend CRAFT BEER CHINA?+
CRAFT BEER CHINA is open to professionals. It targets tens of thousands of buyers in the craft beer supply chain, professional visitors, industry buyers, top overseas brands, and industry elites.
